| Ref.No: | 63214400 |
| Start date: | 01.01.2017 |
| End date: | 30.06.2018 |
| Approval date: | 31.10.2016 |
| Department: | ELECTRICAL & COMPUTER ENGINEERING |
| Sector: | INDUSTRIAL ELECTRIC DEVICES AND DECISION SYSTEMS |
| Financier: | HORIZON 2020-ICT, E.C. |
| Budget: | 204.875,00 € |
| Public key: | 72ΓΗ46ΨΖΣ4-33Α |
| Scientific Responsible: | Prof. PSARRAS |
| Email: | john@epu.ntua.gr |
| Description: | TOYS MARKET IN EU IS CHARACTERIZED BY THE DOMINATION OF A LIMITED NUMBER OF HUGE GLOBAL BRANDS EVEN THOUGH 99% OF EU TOY MANUFACTURING COMPANIES ARE SMES. THUS SMES NEED TO FIND A NEW WAYS TO STRENGTHEN THEIR POSITION AGAINST LARGE COMPETITORS.......... |
