| Ref.No: | 61213600 |
| Start date: | 04.12.2024 |
| End date: | 31.05.2028 |
| Approval date: | 04.12.2024 |
| Department: | CIVIL ENGINEERING |
| Sector: | TRANSPORTATION PLANNING AND ENGINEERING |
| Financier: | REGION HAUTS DE FRANCE (ΔΗΜΟΣ ΕΛΛΗΝΙΚΟΥ-ΑΡΓΥΡΟΥΠΟΛΗΣ) |
| Budget: | 305.535,68 € |
| Public key: | 93ΡΔ46ΨΖΣ4-Ε5Μ |
| Scientific Responsible: | Prof. GIANNIS , Assist. Prof. MARIA PATERAKI |
| Email: | geyannis@central.ntua.gr,mpateraki@mail.ntua.gr |
| Description: | IMAGINE AN URBAN DESTINATION WHERE CULTURAL DIVERSITY MEETS SUSTAINABLE LIVING, PRIORITIZING WELL-BEING FOR ALL—VISITORS AND THE COMMUNITY. ENTER "GRECO," A PIONEERING COLLABORATIVE APPROACH TO PROACTIVE URBAN TOURISM PLANNING, CRAFTING IMMERSIVE, SUSTAINABLE, CULTURALLY ENRICHED EXPERIENCES FOR ALL. CHALLENGE: THE TASK IS TO SHAPE EMERGING URBAN DESTINATIONS INTO SUSTAINABLE, RESILIENT AND INCLUSIVE TOURISM HUBS, TACKLING ISSUES LIKE OVERTOURISM, CROSS-CULTURAL CONFLICTS, AND ENVIRONMENTAL STRESS. ELLINIKO-ARGYROUPOLI IN GREECE, EPITOMIZES THIS SHIFT AS IT TRANSFORMS FROM A RESIDENTIAL AREA INTO A MAJOR TOURIST DESTINATION, HOSTING EUROPE'S LARGEST URBAN REGENERATION PROJECT. PROPOSED SOLUTION: WE PRESENT "GRECO," A PIONEERING PROACTIVE URBAN TOURISM APPROACH PRIORITIZING LONG-TERM SUSTAINABILITY AND STAKEHOLDERS WELL-BEING. AT ITS CORE, "GRECO" OFFERS INNOVATIVE AND PERSONALIZED ROUTES AND EDUCATIONAL PROGRAMS THAT ACTIVELY ENGAGE STAKEHOLDERS. ORIGINALITY AND INNOVATION: "GRECO" REPRESENTS A GROUNDBREAKING, INCLUSIVE AND ORIGINAL APPROACH TO PROACTIVE URBAN TOURISM PLANNING. IT COMBINES SUSTAINABILITY, CULTURAL DIVERSITY, AND DIGITAL INNOVATIONS TO CREATE A RESILIENT, INCLUSIVE, AND SUSTAINABLE TOURISM ECOSYSTEM. EXPECTED CHANGE: "GRECO" PROACTIVELY TRANSFORMS EMERGING URBAN DESTINATIONS FOSTERING RESILIENCE, INCLUSIVITY, AND SUSTAINABILITY. THIS LEADS TO IMPROVED COMMUNITY WELL-BEING, ENHANCED VISITOR EXPERIENCES, AND SETS A STANDARD FOR EMERGING URBAN DESTINATIONS. |
